THE LEARNING LAB™
Where curiosity meets
transformation.
A show dedicated to exploring how people learn, grow, and create lasting change. Real conversations. Research-backed frameworks. Stories from the field.
What is The Learning Lab™?
The Learning Lab™ is Amy Dawn Rufino's platform for exploring the science and art of behavior change. Each episode digs into how people actually learn — not how we wish they did — and what it takes to design experiences that stick.
"Learning isn't complete until it changes behavior."
— Amy Dawn Rufino
Episodes
Coming soon.
Learning That Changes Behavior
The founding idea behind Value Shape Learning — and why most training fails to move the needle. Amy breaks down the gap between information and transformation.
Designing for Humans
What does it mean to design learning that actually fits real people — with competing priorities, limited time, and complex contexts? A deep dive into human-centered design.
Measuring What Matters
Completion rates are not outcomes. Amy explores how to measure learning impact in ways that actually reflect behavior change — not just participation.
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Ready to go deeper?
The Learning Lab™ is just one way we explore behavior change. See all the ways we work together.